A380 – Take two

The following entry is a record in the “Catalogue of Catastrophe” – a list of failed or troubled projects from around the world. Airbus SAS – France Project name : A380 Project type : Commercial aircraft development Date : Feb 2019 Cost : Undeclared, but certainly in the billions of dollars in lost opportunity and other costs. Synopsis : An old Danish proverb (sometimes incorrectly attributed to Yogi Berra) quips that "It is difficult to make predictions, especially about the fu...
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Volkswagen

The following entry is a record in the “Catalogue of Catastrophe” – a list of failed or troubled projects from around the world. Organization: Volkswagen Group (VW) Project type : Vehicle emissions system Project name : Unknown Date : September 2015 Cost : Potential costs in the region of $18B Synopsis : Arguably one of the most expensive scandals in modern corporate history, the revelation that Volkswagen cheated government emission testing has shaken people's confidence in a onc...
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Target Canada

The following entry is a record in the “Catalogue of Catastrophe” – a list of failed or troubled projects from around the world. Target - Canada Project type : Retail store opening Project name : Unknown Date : Jan 2015  Cost : In the region of $7B Synopsis : Drawn by lower prices, it is common for Canadian families to cross over into the USA to grab their shopping. One favourite destination has always been the US retailer known as "Target". Famous for their large red and white bul...
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Christmas Blunderland

The following entry is a record in the “Catalogue of Catastrophe” – a list of failed or troubled projects from around the world. Christmas Blunderland - UK Project type : An assortment of Christmas themed entertainment parks Date : Nov-Dec  - 2008, 2013 and 2014  Cost : Unknown Synopsis : One definition of success is "meeting or exceeding expectations". Satisfy expectations of the customer or stakeholders and the project is viewed as a success. Fall short of expectations and no matt...
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IBM

The following entry is a record in the “Catalogue of Catastrophe” – a list of failed or troubled projects from around the world. IBM (International Business Machines) - USA Project type : Organizational performance improvement and strategic realignment Project name : Roadmap 2015 Date : 2010-2014  Cost : Unknown Synopsis : Most of the projects noted in the catalogue were aimed at producing some form of product or tangible deliverable. IBM’s “Roadmap 2015” initiative is a little dif...
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Sinking of the RMS Tayleur

Following entry is a record in the “Catalogue of Catastrophe” - a list of failed and troubled projects from around the world. White Star Line Project name : RMS Tayleur Project type : Passenger ship Date : 1854 (filed under historical failures) Cost : Unknown Synopsis : The sinking of the White Star Line's Titanic on her first voyage is one of the world's classic disaster stories. What few people know is that the Titanic was not the first passenger liner sailing under the White St...
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Avon Products

The following entry is a record in the “Catalogue of Catastrophe” - a list of failed or troubled projects from around the world. Avon Products - Canada Project type : Product sales and ordering system Project name : The "Promise" project Date : Dec 2013  Cost : $100 to $125M Synopsis : Ding-dong - Avon calling. According to reports, a significant number of the Avon sales team in Canada will no longer be pressing any doorbells. One of the world's most established direct sales compan...
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J.C. Penny

The following entry is a record in the “Catalogue of Catastrophe” - a list of failed or troubled projects from around the world. J. C. Penny Company Inc - USA Project type : Nationwide merchandise pricing strategy Project name : Fair and square Date : Nov 2011 - May 2013  Cost : Contributor to $1B loss Synopsis : Know thy customer is the marketer's prime directive. Understand your stakeholder's is the Project Manager's corollary. J.C. Penny is a national level department store chain in the U...
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J.P. Morgan Chase & Co.

The following entry is a record in the “Catalogue of Catastrophe” - a list of failed or troubled projects from around the world. J.P. Morgan Chase  & Co.  Project type: Financial risk analysis tool Project name: New Synthetic Credit VaR (Value at Risk) Model Date: Sep 2011 (project) - Apr-Jun 2012 (operational failure) Cost: Approximately $6B Synopsis: Sometimes the mightiest of the mighty is humbled by the meekest of the meek. Microsoft Excel may not be the most grandiose sof...
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British Sky Broadcasting (BSkyB)

The following entry is a record in the “Catalogue of Catastrophe” - a list of failed and troubled projects from around the world. British Sky Broadcasting (BSkyB) Limited – Middlesex, UK Project type: Customer Relations Management system Project name: Sky CRM Project Date: Jan 2010 court case concluded   Cost: £265M Synopsis: 2010 marked the end of another chapter in what is reputed to be IT's longest and most expensive court battle: the battle between BSkyB (a digital televi...
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